Mastering Doula Client Interviews
As a Doula Business Coach
I understand the importance of acing your doula interview. This crucial meeting sets the stage for building trust and rapport with potential clients, and it's your opportunity to showcase your skills and passion for supporting families during childbirth.
One crucial aspect of your journey as a doula is the doula interview, where you meet with potential clients to assess their needs and determine if you're the right fit for each other. In this blog, we'll guide you through the process of preparing for your doula interview, including practical examples and essential questions to ask and answer.
phone interview preparation
Often times potential clients reach out to doula via email or text, but nothing stands the chance like being able to speak with your clients. It’s one of the most effective ways to really get a feel for your client and vise versa. A delightful conversation can help you get to know your client and get the details that you will need to make an inform decision as to whether or not you would be a great fit for each-other .
Setting the Stage for a Successful Doula Client phone Interview
Find a quiet, comfortable space for the call.
Review your client's information to tailor your answers.
Have a pen and paper handy for notes.
Take a few deep breaths to calm any nerves.
Start with an icebreaker to help soften dispositions and lead the conversation.
Preparing Your Doula Toolkit:
Before you dive into your doula interview, it's vital to have a solid understanding of your role as a doula. You are there to provide emotional, physical, and informational support to the birthing person and their partner. Be prepared to explain the doula's role in a clear and concise manner:
Having your questions about yourself ready ahead of time can really help you feel more confident and at ease when getting ready for the interview. Practice ahead of time with a friend, family member, or a fur baby.
Share Your Experience and Training
Clients want to know that you are qualified for the job. Be ready to discuss your experience, certifications, and training. Highlight any relevant courses, workshops, or certifications you've completed, recognized doula training programs.
Example: "I have completed a comprehensive doula training program with [Organization Name], which includes [mention specific training topics]. In addition, I have attended [number] births, gaining hands-on experience in providing support during labor and birth."
Discuss Your Approach
Every doula has their unique approach to providing support. Be prepared to talk about your doula philosophy, what clients can expect from your services, and any additional offerings you provide, such as prenatal classes, postpartum support, or comfort measures.
Example: "My approach to doula support focuses on creating a calm, empowering birth experience. I provide continuous emotional support, help with relaxation techniques, and advocate for your birth plan. I also offer prenatal classes to help you prepare and postpartum support to ensure a smooth transition into parenthood."
Share Your Availability
Clear communication about your availability is essential. Discuss your on-call period, how you handle multiple clients, and what clients should do if they believe they are in labor.
Example: "I will be on-call for you starting [date] until your due date. In the event that I'm attending another birth or have a scheduling conflict, I have a backup doula who is equally qualified and experienced to step in and provide support."
Discuss Boundaries
Set expectations about your boundaries, such as when and how clients can contact you, the scope of your services, and any limitations you may have.
Example: "I'm available for phone calls and text messages 24/7, and I'll do my best to respond promptly. However, during our doula interview, we can discuss the best way to communicate. My services include [list services], but please note that I'm not a medical professional, so I can't provide medical advice."
Questions to ask/answer during a doula client interview
The doula interview is a two-way conversation. Both you and the potential client should have the opportunity to ask questions and address concerns. Here are some questions to prepare yourself to ask and answer:
Questions to Ask Clients:
What are your expectations for your birth experience?
Are there any specific concerns or fears you have about labor and birth?
How do you envision your doula's role during labor?
Have you thought about your birth plan or preferences for labor?
Can you share with me your pregnancy journey and what led you to consider hiring a doula?
What specific goals or hopes do you have for your birth experience, and how can I best support you in achieving them?
Have you thought about your birth plan or any specific preferences for labor and delivery?
What kind of support system or network do you have in place for your pregnancy and birth?
Do you have any previous experiences with doulas or birthing support, and if so, what did you like or dislike about those experiences?
What role do you envision for your partner or support person during labor, and how can I complement that?
Are there any particular birthing practices or comfort measures you're interested in exploring?
Do you have any concerns or anxieties about the upcoming birth that you'd like to discuss?
Questions to be prepared to Answer:
What is your availability around my due date?
How do you handle last-minute changes or situations where you can't attend the birth?
Can you provide references from previous clients?
What is your fee structure and what does it include?
What inspired you to become a doula, and how long have you been practicing?
What certifications or training do you have as a doula?
Can you explain the specific services you offer as a doula?
How do you tailor your support to the individual needs and preferences of your clients?
What is your approach to providing emotional support during labor and birth?
Are you familiar with and supportive of my chosen birthing plan or preferences?
Can you share some examples of previous birth experiences you've assisted with?
Example: "As a doula, I am here to support you throughout your pregnancy, labor, and postpartum journey. My role is to provide emotional support, assist with comfort measures during labor, and provide evidence-based information to help you make informed decisions."
Remember - Be Authentic
During these period, make sure to jot down important information that is shared with you to have good rapport later on with your client as you build with them should they become your client. This is also a good opportunity to showcase your knowledge base if you notice that they have questions, or uncertainties that you can circle back to.
Post-Interview Follow-up:
After a doula client interview, the follow-up is a critical step to reinforce your commitment and build a strong connection. Send a personalized email expressing gratitude for their time, reiterating your passion for supporting them during this special time. Include a brief recap of key discussion points and address any additional questions or concerns they may have raised.
Use this opportunity to share relevant resources, such as testimonials or additional information about your doula services, to further emphasize the value you bring. The follow-up email not only showcases your professionalism but also keeps the lines of communication open, demonstrating your ongoing support and dedication to their unique journey.
Conclusion
Preparing for your doula interview is a crucial step in establishing a strong foundation for your doula-client relationship. By understanding your role, sharing your qualifications and approach, and asking and answering important questions, you'll be better equipped to connect with potential clients and provide the support they need during their childbirth journey. Good luck on your doula journey, and remember that each interview is an opportunity to connect with expectant parents and make a positive impact on their birth experience.